Called ‘Walk For The Beach’, it’s a fundraising event that includes yoga, bootcamp, a 2.25 mile beach walk/clean up, free Kids Fun Zone ( includes bounce house – temporary tattoos – face painting – buried treasures game – coloring contest), a free t-shirt AND a mini massage – all for only $25!

All the happenings start at 8am on Saturday, September 18th and you can register online at the SaveOurBeach.org website.

This is a terrific opportunity to hit your target audience and get some links back to your site. All we would ask in return is that you put a link back to Beach Trading on your site – fair and simple. 

Your keyword-rich copy and up to 2 anchor links could be here – just contact us!

We’d also like to take a moment to remind you that we’re currently running our annual After Christmas Sale.

You can get 10% off EVERYTHING in our store – but the sale ends Monday, January4th and Midnight PST so hurry!!

Who doesn’t want to buy cool gifts that you can’t find at your local mall, shop from the comfort and safety of your own house AND avoid the crowds, lines and headaches at the mall and post office??

When you think about what you can save in time, gas and frustration – it’s a no brainer. 

To help make the decision to shop online a little easier we’re offering FREE SHIPPING this entire week!

Our offer is good until Midnight on Monday, December 7th, on orders of $75 or more.

There are no coupons to use – just add items to your cart and voila, free UPS Ground shipping is yours.

We here at Beach Trading are happy to announce that the world-famous Surfrider Foundation is 25 yrs young and tonight they’re having a big bash to celebrate their anniversary. 

The big gala will be held at the California Science Center in Los Angeles and promises to be the event of the year!

To kick off the night they will be hosting the third installment of their Art For The Oceans auction series. They’ve gathered the biggest names in contemporary art – Shepard Fairey, Barry McGee, Raymond Pettibon and more – and asked them to interpret 25 of the world’s most iconic surf breaks; Pipeline, Teahupoo, Cloudbreak, Malibu and more.

They will be presenting their prestigious Keepers of the Coast Award. One of the highest honors that Surfrider Foundation bestows, this award is given out only once every five years to those celebrities who’ve made significant contributions towards helping Surfrider fulfill its mission of protecting our world’s oceans, waves and beaches. This year they’ll be honoring Pearl Jam, Incubus and David Chokachi.

To close out the evening the band Camp Freddy will blow the roof off.  If you’ve never seen Camp Freddy you’re in for a treat – think of it as the world’s greatest party band (made up of members of Jane’s Addiction, The Cult and Guns N’ Roses). There’s always a surprise or two – usually in the form of special guest appearances. Who that might be we’re they’re telling…

DJ Tina T will be there to keep the beats bumping and to top it off, we’ve asked Mark Hoppus from Blink-182 to host the whole thing!

All that PLUS they’ve got a hosted bar and food all night!!

To get more info or to buy tickets, go to www.surfrider.org/25th.

read more | digg story

read more | digg story

In this article we’ll discuss tips for protecting you and your family from the destructive UV rays of the sun and the damage they can cause.

The harmful effects of the sun are cumulative and burning the skin at an early age increases the risk in later years of developing skin cancer so be sure to protect your children’s skin. It’s important to remember that years of sun exposure increases the chance of getting skin cancer.

Of course the most obvious protection is to seek shade and avoid the sun, (especially during the peak UV hours of 10am-4pm), but not all of us can do this, (especially if we’re on a tropical vacation!).

Basically you’ve got 2 options: sun protective clothing and sunscreen.

Sun Protective Clothing

If you’re going to be in and around the water you can’t beat a rash guard for practical and stylish UV protection.

A rash guard is also known as a surf shirt, rashie, board shirt, rashguard, UV shirt and probably other names.

A typical rashguard is made of a lycra/nylon blend, is stretchy like a pair of nylons or spandex and is designed to fit skin tight. They’re supposed to fit this tight so they stay close to your skin in the water, (as opposed to a t-shirt which will float up around your chest). In addition to staying put on your skin to protect you from the sun this is also how they protect you from a rash if you’re surfing, boogie boarding or doing some other sport where your skin comes into contact with an object in the water.

Rash guard shirts offer SPF 50+ protection that conveniently won’t wash off and doesn’t need to be reapplied to last all day, (evening the water!). A typical cotton t-shirt only offers you about SPF 5 protection!

An alternative to a traditional rash guard swim shirt is a Repel StayDry Shirt.

These UV protective shirts offer the same SPF 50+ protection as a rashguard shirt but have a looser, more t-shirt style of fit. They’re also water repellent and you can watch water bead up and drop off the material without soaking into the fibers.

Repel StayDry – KoreDry Shirts can be worn in and out of the water and are perfect for activities such as sailing, kayaking, fishing, kite surfing, wind surfing, etc.

Last but not least in the arena of sun protective clothing, don’t forget to wear a hat! Be sure you use one with a brim that is at least 3 inches long. A hat with a full brim going all the way around it is much more preferable than a cap with just a bill in the front as it will protect your ears and neck.

In addition to rash guards, Repel StayDry Shirts and hats, remember to use sunscreen. The medical community recommends using sunscreen with at least SPF 15 protection.

Sunscreen

We all know that lying on the beach or canoeing down a river exposes us to harmful UV rays, but so can walking down the street, (even on an overcast day) and just driving in your car!

Wearing sunscreen everyday is one of the most important ways you can protect your skin from the harmful effects of the sun.

When selecting a sunscreen be sure to purchase one that protects against both UVA and UVB rays. Please see UV Facts for more information about UVA and UVB rays.

Be sure to follow the manufacturer’s directions and remember to re-apply often, especially if you’re in the water, sweating or in the sun longer than 2 hours.

Even if you’re wearing a rash guard swim shirt or Kore Dry – StayDry Shirt you still need sunscreen to protect your face, ears, head, (don’t forget the part in your hair), hands and feet, (burnt tops of feet can be VERY painful!).

Be sure to take extra care in protecting the skin of children and babies as the harmful effects of the sun are cumulative and a sunburn as a child can mean skin cancer as an adult.